Kota Bharu is a very socially conservative city in a state ruled by the Islamic Party of Malaysia (PAS). Be respectful of the cultural and religious sensibilities of its primarily Muslim inhabitants. There is no need for non-Muslim women to wear a tudung (kerchief over the hair), but both men and women should consider wearing clothing which covers their legs and torso completely, and if you are a woman, also consider covering your arms. Tourists dressed in shorts and skimpy shirts seem out of place on the East Coast of Malaysia, but it's not like you won't look out of place if you aren't Asian, anyway. Also, be prepared for breaks to be taken in many places, including the Pasar Malam (Night Market) during Islamic prayer times.
Kota Bharu's small but new and efficient '''Sultan Ismail Petra Airport (KBR)''' in Pengkalan Chepa currently receives flights from Kuala Lumpur provided by '''Malaysia Airlines''' [http://www.malaysiaairlines.com.my] and budget carrier '''AirAsia''' [http://www.airasia.com]. Advance bookings especially for AirAsia can be very cheap. '''Firefly''' [http://www.fireflyz.com.my], a subsidiary of Malaysia Airline which calls itself the country's first "community airline", flies Fokkers daily between Kota Bharu and Penang as well as Subang Airport. Flights from Penang to Kota Bharu depart at 11:35am and leave Kota Bharu at 8.30am. For Subang Airport-Kota Bharu route, flights leave Kota Bharu at 1:45pm and 11:45pm. Flights take just under an hour and can cost from as low as RM29.99 before tax and surcharges.
'''Getting to/away:''' The airport is 15 minutes from the city centre by taxi. You can also catch an SKMK bus from the local bus station in the city centre.
The nearest railway station to Kota Bharu is at '''Wakaf Bharu''', some 5 kilometers away from the city center. You can catch a public bus there or ask your hotel/guesthouse to arrange a taxi for you (RM30-40).
Trains run on the '''Jungle Railway''' to Kuala Lumpur and Singapore. One attraction is the '''Jungle Train''' which stops at almost every station between Tumpat and Gemas, allowing you to enjoy the jungle as the train travels through the heart of Peninsular Malaysia. Officially the '''Mail Train 91''', it leaves at 05:21 from Wakaf Bharu station and reaches Gemas at 20:00, travelling via Jerantut (for Taman Negara National Park). Gemas is located on the Kuala Lumpur-Singapore trunk line and you can catch connecting trains there.
Other trains are:
The state-run SKMK and Transnasional is the largest bus company, and runs all the city and regional buses, as well as most of the long-distance buses. It operates from the central bus station (city and regional buses) and the Langgar bus station (long-distance buses). All the other long-distance bus companies operate from Jalan Hamzah external bus station. On arrival in Kota Bharu some of the buses will drop you at the central bus station , but they don't depart from there. Transnasional is the easiest to deal with, as it has ticket offices at all the bus stations. Long-distance departures are from Langgar bus station but, just to make thing confusing, a few evening buses also go from central bus station. Ask which station your bus departs from when you buy your ticket, and book as far ahead as possible, especially for the Butterworth and Penang buses. There are several buses to Butterworth (RM30 , five or six hours), the buses to Penang (RM34.70 , six hours and 15 minutes) with one long stop (60-75 minutes) at Grik. Buses to Penang leave in the morning at 9 am and in the evening. There are also regular buses to Kuala Terengganu (RM16 , three hours) and Kuantan (RM33 , six hours). Apart from that, there are also buses to Kuala Lumpur (RM40 , nine hours), Johor Bahru (RM65 , 12 hours), Singapore (13-14 hours), Melaka (RM55 , 10-11 hours), Seremban (RM48 , 10 hours) and Ipoh (RM35 , seven hours). Other destinations are Alor Setar, Jerantut, Jitra, Gerik, Temerloh, Dungun, Kemaman, Kangar and Kerteh. The other bus companies cover many of the same routes and are worth trying.
Kota Bharu itself offers many '''museums''' ([http://www.kelantan.muzium.net/temp/] Malay-language only) near Independence Square (''Padang Merdeka''). Several of the museums and the nearby Istana Balai Besar (the downtown Royal Palace) were built in a unique kind of elegant architecture that is well worth seeing. Arguably the most amazing building, however, is the central market (Pasar Besar). It is an octagonal building in the centre of town and houses a very colourful and active market every day. Nearby is a plain square which turns into the local food market in the evenings (Pasar Malam = Night Market).
Some visitors (particularly those interested in the history and cultural heritage of Kelantan) may also find the '''Muzium Negeri Kelantan''' (Kelantan State Museum) on Jalan Hospital 15000 of interest.
The following museums in Kota Bharu are all open from 8:30am-4:45pm every day except Fridays (when they are closed):
'''Muzium Kraftangan''' (Handicrafts Museum [with attached gift shop selling handicrafts])<br> '''Muzium Negeri''' (State Museum [see above])<br> '''Memorial Peperangan Dunia Ke II''' (World War II Memorial [very small but worth a quick visit for history buffs])<br> '''Muzium DiRaja''' (Royal Museum [which contains photos of the current and previous Sultans and such-like])<br> '''Muzium Islam''' (Museum of Islam)<br> '''Muzium Adat Istiadat DiRaja Kelantan''' (Museum of Royal Kelantanese Traditions [which contains interesting artifacts and exhibits for those interested in cultural history])
Great temples to visit in the nearby Kota Bharu Town: Wat Pothivihan (huge reclining Buddha), Wat Mai Suwan Khiri (dragon Boat & standing Buddha), Wat Machimarran Varran (sitting Buddha), and Wat Serova Buddhist Temples (Goddess of Mercy - Kuan Yin).
Kota Bharu is full of delicious Kelantanese food, a unique cuisine influenced by Thai and Indian styles, among others. Lots of goodies are to be found in the pasars and in coffee shops throughout the city. Chinese food is also available at various Chinese restaurants and food courts.
Among the local specialties are :
1. Jalan Kebun Sultan - restaurants opposite Public Bank, and food court
2. Jalan Post Office Lama - restaurants
BEER - Yes, there is beer in Kota Bharu. Go to the Chinese restaurants where beer is served to non-Muslims only
There are a few watering holes in KB - one has a disco feel about it (called Restoran), one has a few "Thai drinks promoters".
Hostels can be found in the area near the Central Market.
'''Hotel Politan''', Jalan Doktor (''city center''), tel. +609-741 8887, hotelpolitan@yahoo.com, [http://www.dataniaga.com/hotelpolitan]. From RM60.
'''Malaysia''':
From the airport, train station and city you can take a taxi to Kuala Besut for ferry connections to the Perhentian Islands (45-60 min; theoretically only RM25 but good luck paying much less than RM50). If you want to stick to public transport, there is also a direct bus service to Kuala Besut.
'''Thailand''':